Globally, the ageing population (those aged 65 and over) is growing faster than all other age groups. It is estimated that by 2050, one in six people will be over 65 and the number of people aged 80 years or over is projected to triple. It is therefore no surprise that sales of eye health supplements are at an all-time high.
The main reason for the increased demand in eye health supplementation is to prevent vision deterioration, including macular degeneration, which is the leading cause of blindness. Other eye health-related concerns among the ageing population are diabetic retinopathy, cataract symptoms and glaucoma.
Despite this growing interest from those aged 65 and over, statistics also show that younger consumers are now more likely to invest in their future health, with young adults purchasing supplements for eye health, joint care and heart health, among others, in a bid to maintain good health as they grow older.
This younger consumer interest is also a direct result of the growing problem of Digital Eye Strain (DES) in the modern world. We work on computers all day long, check our smartphones in between, and then watch TV or play video games when we get home. All of this has an impact on the health and function of our eyes.
With eye health supplements clearly on the agenda, it is advised to select a product that is backed by science and proven to work by clinical human studies. A perfect example of this is Core ASX®, a premium health supplement containing natural astaxanthin, a powerful carotenoid and one of nature’s strongest antioxidants.
Various clinical studies have shown that natural astaxanthin can help to refocus tired eyes and help to reduce eye fatigue, eye irritation and blurred vision. It does this by improving retinal blood flow, balancing the eye’s capillary circulation, and reducing cellular inflammation.
The solution to your eye health concerns couldn’t be any clearer!
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